Instagram is probably the most popular social media platform among the new generation of people. Consequently it has become the best place to market products and influence the potential customers. Many brands collaborate with influencers and athletes to market their products and extend their reach. Several companies have tied up with cricketers to market their products and services through Instagram posts. This article covers how much the cricketers are charging per sponsored post on Instagram.
Cricketers’ Earning for Every Sponsored Instagram Post
Virat Kohli- Rs 11.50 Crore
Virat Kohli is the most popular cricketer on the face of this planet. He has close 270 million followers on Instagram, making him one of the most followed people on the social media platform. Kohli charges a whopping amount of Rs 11.50 Crore per sponsored post on Instagram. He is one of the highest-paid athletes on Instagram. His earnings are leaps and bounds ahead of the other cricketers.
MS Dhoni- Rs 2 Crore
MS Dhoni is still among the biggest names active in the world of cricket. Even though he retired from international cricket in 2019, the captain cool continues to don the yellow jersey for Chennai Super Kings in the Indian Premier league. Dhoni is loved by all and his popularity is second to none. According to sources, Dhoni charges around Rs 2 Crore for per sponsored post on Instagram.
Rohit Sharma- Rs 1.2 Crore
Rohit Sharma, the current Indian captain has close to 39 million followers on Instagram. He is the second biggest name in the Indian cricket after Virat Kohli in today’s scenario. Sharma is known for his on and off the field antics. People generally trust him and this makes him an ideal cricketer for the brands. The Indian captain charges around Rs 1.2 Crore per sponsored Instagram post.
Hardik Pandya- Rs 1.5 Crore
Hardik Pandya is always in the news for one reason or another. He is the most prolific pace bowling all-rounder for India in the recent times. Pandya recently became the captain of Mumbai Indians, the most successful franchise in the Indian Premier League. He is also the next in line to succeed Rohit Sharma as India’s captain. Pandya has over 31 million followers and charges Rs 1.5 Crore for every Instagram post.
Also read: Top 10 Richest Cricket Boards in the World and Their Net Worth
Sachin Tendulkar- Rs 40-50 Lakhs
Despite retiring from cricket a while ago, the God of Cricket is still the most beloved cricketer in the world. He has close to 49 million followers on Instagram. Sachin choses to advertise for only those brands which he feels does not do harm to the society. Another reason for calling him the greatest of all time. Tendulkar charges in the range of 40-50 Lakhs for every Instagram post.
Shubman Gill- Rs 10-15 Lakhs
Shubman Gill is a rising star in the cricketing world. He is probably the most sought-after young cricketer in the world right now. Gill is close to 15 million followers on Instagram. He charges somewhere between 10-15 Lakhs for every Instagram post.